In accordance with Apple Stores The luxury of these locations, as well as the hiring of well-educated salespeople, demonstrate that the corporation wishes to provide its clients with a premium experience.
Apple pays its salesmen and management well to run its two flagship stores in Mumbai and Delhi. Employees in these shops are highly educated, with MSC IT, MBA, engineers, BCA, and MCA degrees. Apple, one of the world’s largest and most profitable firms, has spent no money in opening its first two official stores in India.
The luxury of these locations, as well as the hiring of well-educated salespeople, demonstrate that the corporation wishes to provide its clients with a premium experience. Some of these persons have attended universities such as Cambridge and Griffith. Some Indians from Apple outlets in Europe and the Middle East have been transferred. According to ET, all of these personnel have retail expertise.
Over 170 people have been employed by the Mumbai and Saket, New Delhi organisation. Apple has educated them in accordance with international standards. Employees at the Apple stores in Mumbai speak a total of 25 languages, while those in Delhi speak 15 languages. Clearly, Apple does not want languages to obstruct the premium store experience.
Aside from competitive compensation, Apple provides them with insurance benefits, paid time off, stock awards, discounts on Apple items, and even educational financial aid. Positions in retail in India pay around Rs 25000 to Rs 30000. Apple, on the other hand, pays its staff far more than Rs 1 lakh per month. The same employees will be paid far less in other electronic stores.
Apple BKC is the name of the store in Mumbai. It is housed within the Jio World Mall in Mumbai. Tim Cook, the company’s CEO, travelled to India to help inaugurate the stores. He visited Prime Minister Narendra Modi, Mukesh Ambani, and N Chandrasekaran, Chairman of Tata Sons.
The area of the Mumbai store is 20000 square feet. Apple previously sold its products through resellers. However, unlike New York, London, and Singapore, it did not have its own store. India is one of the company’s most important markets. It is also quickly becoming a manufacturing centre.
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