Boult Enters the Smartwatch Market: Launches two Smartwatches 

Ditipriya Ganguly
Ditipriya Ganguly July 11, 2022
Updated 2022/07/11 at 2:34 PM

After making a mark in the audio wearables segment, Boult has finally made its debut in the smartwatch wearables market with the launch of its two latest smartwatches in India. After creating a name for themselves in the budget and affordable audio segment, Boult is here with their affordable pair of smartwatches!

Boult has launched two smartwatches in India- Drift and Cosmic smartwatches. Much like their affordable audio wearables, these smartwatches also sport an affordable price tag for its customer. 

Both the Boult Drift and Boult Cosmic smartwatches come with health monitoring features such as heart rate sensor, steps counting feature, blood oxygen level monitor are a few amongst the many features, which are found in almost all leading smartwatch brands. These smartwatches are also compatible with both Android and iOS devices. The company also claims that both the smartwatches have a powerful battery life, which offers a standby time of upto 10 days on a single charge.

Boult Drift Specifications:

The Boult Drift Smartwatch sports a 1.69-inch display and 218ppi pixel density along with 500 nits of high brightness display. It also offers 100+ watch faces and 60 sport modes. As mentioned earlier, it provides some commonly heard health tracking features such as 24/7 heart rate monitor, stress level measure, sleep tracker which helps you to track the quality of your sleep. This also provides a comprehensive analysis of your sleep quality depending on the type of sleep and wake up timings. Through all these, you can easily make any kind of necessary lifestyle changes you seek to implement. It also comes with a Bluetooth calling feature and a dual microphone and speaker. You can now directly answer all your calls and dial a contact with just one click! 

Boult Drift is available in the following colours- Blue, Black and Grey. It is priced at Rs.1,999.



Boult Cosmic Specifications:

Similar to Boult Drift, Boult Cosmic has a 1.69-inch TFT display with a 240×280 pixel resolution, 218ppi pixel density, 500 nits high brightness display, and more than 100 watch faces. It has a menstrual cycle tracker, blood pressure monitor, blood saturation tracker, heart rate monitor, water resistance, and multiple sports modes. It also offers cutting-edge HR sensors for precise and effective heart rate monitoring, calorie counting, and step counting.

Boult Drift is available in the following colours- Rose Gold ,Blue and Black. It is priced at Rs.1,499.

Both of these smartwatches will be available for purchase on Flipkart and Boult official website.

During the launch of the smartwatches, Varun Gupta, Co-Founder & CEO, of Boult Audio, said, “After successfully delivering the best-in-class audio products for 5 years in India, Boult Audio has expanded its product portfolio in the smartwatch category. We have come up with our debut range of smartwatches. Boult Drift was launched on 3rd July 2022.

“Boult Cosmic will be available for sale from 9th July 2022 onwards. We sold out in just less than 10 minutes after launch. Boult Audio has always put its impetus on developing an ecosystem for products that help millennials to stay fit and healthy. We are very excited to introduce two new smartwatches. Our goal is to make wearable technology safe, enriching, and enjoyable in everyday life. We are working hard to launch some more innovative smartwatches this fiscal. We are also coming up with some policies to create superior value for our consumers,” he added.


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