The most common uses of analytics and reporting today are based on business data. However, location information doesn’t get much attention. In fact, most professionals have difficulty pinpointing where their customers are!
Uber, driverless cars, and drones – all are evolving, and business models are being built around them.
All of these technologies rely on location.
This makes location a key aspect of analytics and data that organisations need to invest in, right now. Understanding location will help you deliver goods and services to your customers in the shortest amount of time.
In this eBook, you will discover the key benefits of incorporating Location Analytics into your overall business analytical strategy. Key insights include:
● How to use location-based analytics to predict future customer demands and expectations;
● For Healthcare providers: how to use location-based analytics to visualise the changes in population and health,
and predict patient needs;
● For Retailers: how to combine location data with analytical techniques to better segment your customers, and
deliver a superior customer experience.
Read this report to learn how to integrate Location Analytics in your existing business strategy and gain a competitive advantage.