Amazon announced its toy list with millions of copies to all consumers that will help them to choose what gift they want to give.
The new toy catalog was hailed “A Holiday to Play”, it has ten types of toys which are Kid Picks, Action toys, Cute, Cuddly & Collectible, Family Night, Learning toys, Sports & Outdoors, Preschool, Arts & Crafts, Tech toys, and Pretend Play. Amazon uploaded a short clip that has “Top 100 Toys” thumbnail. Members will have to go online and research the prices of the toys. The catalog will request to scan items with the Amazon app to find more information about the specific toy. When users scanned the item, it will automatically go to the pages that are related gift recommendations.
Consumers will receive a PDF file version of the selected items to the respective product pages of the catalog.